Yesterday founder and driving force behind Apple, Steve Jobs died. Steve Jobs was a master marketeer, creating wants for products people didn’t even known they needed. He took good ideas and made them his own by making them better and more accesible. He brought rock and roll to the tech world. He gave us the iPod, iPhone and iPad. In my eyes beautiful products, but let’s not forget Steve Jobs also gave us strictly regulated guidelines in how we could use Apple products, guidelines that go against everything Steve Jobs stood for in his early years, the years of letting creativity run free, not limiting people in their possibilties when using new technologies, letting people think different. It’s a shame he thought this was needed to make his products a success. R.I.P. Steve Jobs.

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Remembering Steve Jobs

Apple Chief Executive Officer Steve Jobs stands beneath a photograph of him and Apple-co founder Steve Wozniak from the early days of Apple during the launch of Apple's new iPad tablet computing device in San Francisco, California, in this January 27, 2010 file photo. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Kimberly White/Files

Remembering Steve Jobs

Apple Computer Chief Executive Steve Jobs poses with the company's new iBook portable computer at the MacWorld computer trade show in New York in this July 21, 1999 file photo. Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Peter Morgan/Files

Remembering Steve Jobs

Apple Inc CEO Steve Jobs introduces new models of the company's iMac computer during his keynote address at the the Macworld Conference and Exposition in New York in this July 19, 2000 file photo. Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Peter Morgan/Files

Remembering Steve Jobs

Apple Inc CEO Steve Jobs talks during a presentation of Apple's new G3 line of Macintoshes and PowerBooks at the Flint Center in Cupertino in this November 10, 1997 file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Lou Dematteis/Files

Remembering Steve Jobs

Apple Chief Executive Steve Jobs introduces new iPod Nanos to the crowd at the Yerba Buena Center of the Arts theater in San Francisco, California, in this September 12, 2006 file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Dino Vournas/Files

Remembering Steve Jobs

Apple Computer Inc Chief Executive Officer Steve Jobs explains iMovie digital video editing during a keynote speech at Macworld Expo in Makuhari in this February 16, 2000 file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Eriko Sugita/Files

Remembering Steve Jobs

Flowers and a photograph of Steve Jobs are placed against the window outside an Apple store in Boston, Massachusetts October 5, 2011. Apple Inc. co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Brian Snyder

Remembering Steve Jobs

Apple Inc CEO Steve Jobs takes the stage beneath a sign that makes light of reports on his health at Apple's Let's Rock media event in San Francisco, California in this September 9, 2008, file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Robert Galbraith

Remembering Steve Jobs

A bouquet of flowers, candles, and an iPhone form an impromptu shrine in front of the upper west side Apple Store in New York October 5, 2011. Apple Inc co-founder and former CEO Steve Jobs died on Wednesday at the age of 56 after a years-long and highly public battle with cancer and other health issues. REUTERS/Lucas Jackson

Remembering Steve Jobs

Apple Chief Executive Steve Jobs introduces a smaller version of the iPod Shuffle music device to the crowd at an Apple media event at the Yerba Buena Center of the Arts theater in San Francisco, California in this September 12, 2006, file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Dino Vournas

Remembering Steve Jobs

Apple Computer CEO Steve Jobs holds a new 12 inch Apple G4 Powerbook laptop computer in his right hand and a new 17 inch Apple G4 Powerbook in his left after his keynote address at the Macworld Conference and Expo in San Francisco in this January 7, 2003 file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Lou Dematteis/Files

Remembering Steve Jobs

Apple Computer CEO Steve Jobs holds a box containing Apple's new Mac OS X operating system while giving the keynote address at the Apple Worldwide Developers Conference in San Jose, California, in this May 21, 2001, file photo. Apple Inc co-founder and former CEO Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Lou Dematteis

Remembering Steve Jobs

We will miss you, R.I.P. Steve Jobs is written on the sidewalk outside the the home of Steve Jobs in Palo Alto, California, October 5, 2011. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Beck Diefenbach

Remembering Steve Jobs

Carnations are placed before a computer screen showing a portrait of Apple co-founder and former CEO Steve Jobs at an Apple store in St. Petersburg October 6, 2011. Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Alexander Demianchuk

Remembering Steve Jobs

An iPod with the words Stay Hungry, Stay Foolish sits on the sidewalk outside the home of Steve Jobs in Palo Alto, California, in the early morning October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Beck Diefenbach

Remembering Steve Jobs

A Macintosh Plus computer and flowers are seen in front of the Apple store in Washington October 6, 2011, in memory of Steve Jobs. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Yuri Gripas

Remembering Steve Jobs

Flowers, candles and apples adorn the sidewalk outside the home of Steve Jobs in Palo Alto, California, in the early morning October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Beck Diefenbach

Remembering Steve Jobs

A woman lights a candle at a shrine in front of an Apple store in Chicago, October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs died on Wednesday at the age of 56 after a years-long and highly public battle with cancer and other health issues. REUTERS/Jim Young

Remembering Steve Jobs

Two people reach to embrace in a crowd that had gathered outside of Apple's flagship store on 5th Avenue in New York October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs died on Wednesday at the age of 56 after a years-long and highly public battle with cancer and other health issues. REUTERS/Lucas Jackson

Remembering Steve Jobs

A man uses his iPad to photograph notes left memorializing Steve Jobs on the exterior of Apple's 14th St store in New York October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs died on Wednesday at the age of 56 after a years-long and highly public battle with cancer and other health issues. REUTERS/Lucas Jackson

Remembering Steve Jobs

A bouquet of flowers in honor of the passing of former Apple CEO Steve Jobs lies in front of the sign of Apple headquarters in Cupertino, California October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Norbert von der Groeben

Remembering Steve Jobs

A woman holds an apple with a heart and the name of Steve Jobs written on it in front of a small memorial in his honour in San Francisco, California October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Kimberly White

Remembering Steve Jobs

A woman stands in an Apple store with screens showing an image of Steve Jobs in Mexico City October 6, 2011. Apple Inc co-founder and former CEO Steve Jobs, counted among the greatest American CEOs of his generation, died on Wednesday at the age of 56, after a years-long and highly public battle with cancer and other health issues. REUTERS/Stringer

Remembering Steve Jobs

A woman offers flowers while signing her name on a sympathy board set up for Apple's co-founder Steve Jobs inside a Power Mac store in Manila October 7, 2011. Jobs, counted among the greatest American CEOs of his generation, died on October 5, 2011 at the age of 56, after a years-long and highly public battle with cancer and other health issues.
REUTERS/Romeo Ranoco

Remembering Steve Jobs

A symbol designed by Hong Kong design student Jonathan Mak is made available to Reuters on October 6, 2011. Nineteen-year-old Jonathan Mak, a student at Hong Kong's Polytechnic University School of Design, came up with the idea of incorporating Steve Jobs' silhouette into the bite of the Apple logo, symbolising both Jobs' departure and lingering presence at the core of the company. REUTERS/On Courtesy/Jonathan Mak